The first thing I noticed is that the different packages with different flavors has no distinction at all except for a little hint in top of the actual picture of the oatmeal. The way the photograph was taken, at a glance it all seems repetitive between the packages. Next to it is Quaker, which plays with a lot of variety of brilliant colors and shapes making it more pleasing and attractive to the consumer. You can also see that even if they are all oatmeals, Quaker has different variations for each of their variety packs. Great Value Oatmeal is also lost been in the middle of all Quaker products. It clearly overwhelms the poor design of the store brand.
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