Package Design - week 2

U’LUVKA vodka
Starting with the bottle itself, it is a very organic shape. The format of the bottle allows one to be able to hold it without being afraid that it might fall. The bottle is very simple, it does not have many designs on the glass like the bottle of Grey Goose or the bottle of 3 Olives but it still very attractive bottle. It does give you the impression of high quality vodka because of the simplicity of the design on the glass.
The box has more designs on it that are very interesting and well elaborated. I like the way the design floats all around the box but they are very light. I believe this box does protect what it is in the inside, it is easy to handle, and easy for storage. On the other hand, I do not think this box would stand out in a store among other vodka brands. I do not think that box would catch my eyes attention like other lighter boxes. Maybe the design should be a brighter white.