Don't mistake legibility for communication

I find this piece by David Carson very bold and innovative in the use of type. I love how much room there is to breathe with the copy in the bottom right portion of the piece. 

The message itself is also very attractive to me, being one of the golden rules that i believe all designers should live and die for.

Mexican Flavor

The colors and the contrast between them produce a very good feeling. It invites the costumer to try it. Also the material is shiny and bright.