Saturday, January 26, 2008
More Japanese Packaging
This design encourages interactivity and makes opening the package part of the fun"
"A present from the Shiseido Parlour , unwrapped in six steps: 1. The branded paper bag 2. comes with this wrapped box. 3. The lines result from the item diagonally placed on the sheet. 4. Inside the cardboard box you find a sealed tray with three little paper cups 5. which offer tiny cheese cakes."
Obviously,it's not necessary for a package to involve this many steps in the unwrapping, but making the process similar to opening a present makes the product itself seem more special.
Friday, January 25, 2008
Yet another plastic bag..
Over all I find this product design over all effective when it comes to protecting the product. I like the idea of seeing what the product is before I purchase the item, and the fact that it’s not overly packaged. On the other hand, is this packaging really environmental safe? The product is made out of a thick plastic and is water resistant. If broken down this packaging could be recycled. This product is good and convent for people who like to reuse this type of packaging, but thinking about the fact that most people toss packaging in the trash makes me really re-think my opinion of its design. This product does not necessary have to be packaged within a plastic container, so it’s not like there is not room for improvement. In the end I am conflicted with this products overall design. Like most products it appeals to consumers, but one most consider the average human habits and the fact that the material used could be considerably harmful to the environment.
"Thief who hides knife in trousers stabs self"
Package Design Week 3
This is the can from an energy drink called Amp. What I like so much about this package is the unique size of it. I love how tall the package is and the colors associated with the product are very effective. The lime green combined with the black speak energy and the can protects the product from spoiling.
Package Design Week 2
This is a DVD package for the TV show "One Tree Hill." This is an effective form of package design because each season is a different color, making them easily distinguishable from one another. Each box set has a different image of the characters on it so you can see them as they grow up and how different they look in every season. The package is creative and protective. Inside, there is a holder for a little booklet that contains summaries of each episode and places to hold each of the disks. However, the only thing that bothers me is the way the disks are placed inside of it. Say I want to get to disk two, I have to remove disk one in order to get to the second disk. I find this to be extremely inconvenient. Seasons one held each disk individually in a flip book kind of way, I thought this was more effective. However, the company finds this way to be the best because they've used it for 3 seasons.
Package Design Week 1
This is a package from a perfume called Malaia from Hollister, the bottle came inside of it. I'm captivated by this design because it's unique. I was looking at perfumes at Dillards the other day and noticed that the majority of perfumes come in boxes, so to package the perfume in a circular container is a unique spin. We talked in class about how packages must me both attractive and protective and this package is both. If you were to drop this package, it would be more protective than other boxes I've bought perfume in. The cardboard around the package is really sturdy and the image on the package is very "hollister-esque." The perfume is for a woman, and the pink is reflective of that.
Wednesday, January 23, 2008
Add
Package Design
Seagram’s Tonic Water. The Bottle and design remains consistent through all of their flavored waters and other soft drink products. The design is effective in the manner that the background color of the different products and type color are the only elements that change. The unique logo is clearly visible on every bottle making it easily recognizable. The type itself appears to be hand written at first glance which may be more appealing to some consumers because it could give the impression that each bottle is handled for the individual consumer, rather than using a stuffy typeface that is more common which appears to be more industrial or mass produced. The individual colors chosen for each of the separate products are effective in describing each or at least the most common environment that they might be placed in, while keeping similar colors with other brands, for instance the Ginger Ale. The colors also create a distinct feeling or emotional reaction to each of the products which make them more appealing to consumers and their needs. This products design is simple and effective.
Tuesday, January 22, 2008
Rapid Viz
Package Design (of a sort)
I never paid much attention to grocery bags before, until I went to Sweetbay and took my purchase home in an ugly, opaque putty-colored bag. Why is the bag this color? Is it meant to imply strength? Maybe the consumer is supposed to relate a more solid color to a sturdier bag. Compared to Wal-Mart and Publix bags it’s very different because both of these stores have more transparent bags.
Intrigued, I continued by analyzing both Publix and Wal-Mart bags. I think it is interesting that Publix has been a pioneer in using white in their packaging but it is Wal-Mart that uses white bags. Publix always has bag recycling facilities at their stores; maybe the natural beige is supposed to represent the ability to recycle the bags, or encourage consumers to do so.
Intrigued, I continued by analyzing both Publix and Wal-Mart bags. I think it is interesting that Publix has been a pioneer in using white in their packaging but it is Wal-Mart that uses white bags. Publix always has bag recycling facilities at their stores; maybe the natural beige is supposed to represent the ability to recycle the bags, or encourage consumers to do so.
package design
Since we are redesigning labels for class I am posting up one that I found that I thought was just horrible. The one that I hate is the name brand pasta rings that is made by Hannaford. The brand is carried by the Sweetbay stores. I see the resemblance that they were trying to achieve by copying the campbells spaghettos label, but I just don't think theirs is affective at all. The picture on the front of the can just doesn't make the product look too appetizing. The product also blends too much on the shelf. I think if the can can still resemble the product that it is like, but that it can stand out more and not just blend with the others.
Monday, January 21, 2008
RAPID VIZ// GOING GOING GONE...// JEAN
Package Design - week 3
Those ¬ bottles of whatever that is are very eye catching. The format of the bottle allows one to be able to hold it without being afraid that it might fall. I would so buy it just because of the design, the bottle shape, and the colors. I would not care what it is inside. I think that it does not matter where the bottle is placed in a store, it would sell very well. It just stands out from other products. The way the bottle is designed, the format, the color, and the sizes appeal not only to the young but adult people as well.
Rapid viz - week 3
Sunday, January 20, 2008
One of our Bridges are Missing
Soup at Hand
Over all I find this product design over all effective. I like the idea of having individual serving sizes, and wish that more companies would follow the lead of Campbell’s idea. On the other hand, is this packaging really environmental safe? The product is very thick and can with stand heat, and it’s water resistant. Is this product even recyclable? This product is good far as being convent, but thinking about the big fact that this product can be harmful to the environment makes me really re-think my opinion of its design. I guess in the end I am conflicted with this product and should do more research on the design of the “Soup at Hand” packaging design.
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